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The company

About MIMUUS

A sensory wellness brand for adults, with three fronts that complete each other: a magazine, a places guide and management solutions for the businesses behind this market.

What we do

01

Magazine

Stories about wellness, relationships, culture and lifestyle, written for adults, with responsibility and reliable information.

Read the magazine
02

Places guide

Spas, massage clinics and clubs organized by city, neighborhood and category, with directions, contacts and perks for subscribers.

Explore the guide
03

MIMUUS for Business

Management, loyalty, marketing and market intelligence to turn wellness spaces into predictable businesses.

See the solutions
Mission

To raise the standard of the sensory wellness market: inform the public responsibly and help the businesses of this sector grow in a professional, predictable and sustainable way.

Vision

To be the reference in content, curation and management for the sensory wellness market in Brazil.

What guides us

Our values

Transparency

Honest, direct communication. We show the market as it is, with no empty promises.

Responsibility

Content for adults with consent, respect and accurate information first.

Long-term vision

We build a brand and businesses that grow on solid ground, not quick-result schemes.

Community

Readers, professionals and entrepreneurs grow more when they are connected.

Why MIMUUS

People who know the sector from the inside

MIMUUS was born from hands-on experience in the massage and wellness market: from running clinics to digital marketing, including the point of view of the client.

  • Hands-on experience in the sector since 2012
  • Adult content with a public editorial policy
  • Places guide organized by city, neighborhood and category
  • Technology, management and marketing built for the sector

Let's talk

Story ideas, partnerships, advertising or listing your space in the guide: get in touch.

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